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Google Algorithm Updates

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  GOOGLE ALGORITHM UPDATES In 2012 google decided to update its system by improving its quality and by building trust value with its users. Given below are the most prominent updates of google since 2012; 1. PANDA UPDATE [ 21.12. 2012]                                 In 2012 Google introduced The Panda update to reduce low quality content given to its users. The main aim of this update was to eradicate content spamming among the webmasters.   Through this update Google decided to not show certain websites with low quality content, keyword spam , thin unattractive contents etc in their search result. This helped Google in building trust value among its users. 2. PENGUIN UPDATE [ 5.10.2012] Google's Penguin update was developed to reduce link spamming . Link spamming as we know is a method of selling links to another website in exchange of money to increase its ranking.  So to reduce the purchases and exchanges of links google decided to update and change its algorithm by punishing
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Google Algorithm Updates

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  GOOGLE ALGORITHM UPDATES In 2012 google decided to update its system by improving its quality and by building trust value with its users. Given below are the most prominent updates of google since 2012; 1. PANDA UPDATE [ 21.12. 2012]                                 In 2012 Google introduced The Panda update to reduce low quality content given to its users. The main aim of this update was to eradicate content spamming among the webmasters.   Through this update Google decided to not show certain websites with low quality content, keyword spam , thin unattractive contents etc in their search result. This helped Google in building trust value among its users. 2. PENGUIN UPDATE [ 5.10.2012] Google's Penguin update was developed to reduce link spamming . Link spamming as we know is a method of selling links to another website in exchange of money to increase its ranking.  So to reduce the purchases and exchanges of links google decided to update and change its algorithm by punishing
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History and Evolution of Search Engine Optimization

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      HISTORY AND EVOLUTION OF SEO   History of SEO  It is believed that Search Engine Optimization or better known as SEO was formed  in 1991 by its creators Larry Page and Sergey Brin. Google or SEO as we know today was a project done by the two during there years in Stanford University .  At the beginning , google send out the search results within 24 hours , through the respective mails uploaded by the people. Google was not a popular search engine during that period of time compared to the others like Yahoo.  Google as we know today got popular among the people after the attack at the  World Trade Center  in 2001. The reason was because people started searching more about the incident. But later Google noticed that it didn't provide all the relevant information searched by the people. As a result the officials at Google came to a conclusion that, it was because of the functioning of the Google Bots or google robots which didn't crawl enough websites to get all the relevant
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